Nurri Expands into Sam's Club Nationwide -- Bringing Better-For-You Protein Milk Shakes to Millions of More Shoppers

PR Newswire
Wednesday, April 9, 2025 at 10:05am UTC

Nurri Expands into Sam's Club Nationwide -- Bringing Better-For-You Protein Milk Shakes to Millions of More Shoppers

PR Newswire

Sam's Club is the next retailer to carry Nurri, available now in-store and online

LITTLE CHUTE, Wis., April 9, 2025 /PRNewswire/ -- Nurri, the better-for-you lifestyle brand known for its creamy Protein Milk Shakes, announced today its highly requested expansion into Sam's Club. Available in Chocolate and Vanilla, Sam's Club is the second retailer to sell this popular challenger brand, which debuted at Costco last fall.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/nurri/9310952-en-nurri-sams-club-nationwide-expansion

Nurri Expands into Sam’s Club Nationwide — Bringing Better-For-You Protein Milk Shakes to Millions of More Shoppers

"We're thrilled to expand our reach to Sam's Club, bringing our delicious Protein Milk Shakes to more people than ever before," said Adam Tollefson, Director of Marketing at Nurri. "Nurri's mission is to bring smiles to nourishment, and expanding to more retailers helps us bring that vision to even more people — it's a very exciting moment for the brand!"

Since launching at Costco last September, Nurri has quickly built a loyal following. Shoppers have been eager for the brand to expand through more retailers and new flavors — requests Nurri answered in January with the launch of Vanilla. These expansions highlight Nurri's growing popularity and strong demand for alternative, health-conscious beverages. 

"We're redefining the protein shake category at retail, creating excitement for shoppers and driving incremental value for our partners," said Katy Seidler, National Sales Manager. "With Nurri, nutrition isn't a compromise or a chore — it's enjoyable!"

Product Highlights:

  • Price: $19.98 for a 12-pack of 11oz cans, now available at Sam's Clubs in Alabama, Arizona, Arkansas, California, Colorado, Connecticut, Delaware, Florida, Georgia, Idaho, Illinois, Indiana, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Michigan, Minnesota, Mississippi, Missouri, Montana, Nebraska, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, West Virginia, Wisconsin, and Wyoming

  • Benefits: 30g of protein, 10 essential vitamins and minerals, 1g of sugar, lactose-free, made with ultra-filtered milk

  • Eco-Friendly Packaging: 100% recyclable aluminum cans

  • Versatility: Enjoy it chilled, over ice, mixed with coffee, or added to cereal or homemade ice cream

Follow us on InstagramFacebook, and TikTok to stay tuned for more flavor releases and retail expansions as the brand continues to grow and innovate in the beverage market.

About Nurri
Nurri is a new lifestyle brand whose mission is to bring smiles to nourishment by delivering 'better-for-you' health with exceptional taste, flavors, and a little more fun. Nurri offers a perfect balance of flavor and function, empowering everyone to live better and healthier every day. Nurri is where better taste meets better living.
www.drinknurri.com

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SOURCE Nurri