Former Freedom Chevrolet location is among the dealerships now operating under the unified Group 1 brand

SAN ANTONIO, June 29, 2026 /PRNewswire/ -- As part of its ongoing nationwide initiative to unify its extensive network of dealerships, Group 1 Automotive, Inc., a Houston-based automotive retailer with dealerships across the U.S. and U.K., today highlighted Group 1 Chevrolet Northwest, formerly Freedom Chevrolet, which has operated under its new name since February 18, 2026.

The northwest San Antonio dealership is one of a growing number of U.S. locations aligned under the initiative, giving customers a clearer connection to Group 1's scale, resources, and operational standards while preserving the local team, Chevrolet expertise, and customer relationships that have served the San Antonio area for nearly two decades.

Backed by the scale, resources, and expertise of an international automotive retailer, Group 1 Automotive remains focused on delivering the personalized service and community connections that define the local dealership experience. Learn more at Group1Auto.com.

Better Customer Experience

The transition from Freedom Chevrolet to Group 1 Chevrolet Northwest is part of a broader effort to create a more consistent customer experience across Group 1's U.S. retail network. The rebrand did not represent a change in ownership, staffing, product offerings, or day-to-day operations, and customers have continued to work with the same local professionals under the new name.

Group 1 Automotive has owned and operated the northwest San Antonio dealership for nearly two decades. The new name formally connects the location to Group 1's national platform, giving local customers the benefit of a familiar northwest San Antonio dealership supported by the resources, technology, and operational discipline of a larger automotive group.

"Since taking our new name, our customers have found the same local team they know and trust, now with a clearer connection to the strength and resources of Group 1," said Kalani Asido, General Manager of Group 1 Chevrolet Northwest. "The name on the building changed, but what matters here has not: a consistent, convenient, and transparent experience, whether someone is shopping for a new Chevrolet, servicing their current vehicle, or considering a trade-in."

Continuity of Service and Local Commitment

Group 1 Chevrolet Northwest continues to serve customers from its existing location at 13483 Interstate 10 West in San Antonio, Texas, supporting drivers throughout San Antonio, Leon Valley, Helotes, and surrounding communities with new Chevrolet vehicles, pre-owned vehicles, certified service, parts, and maintenance support.

The dealership remains focused on the same local relationships that defined Freedom Chevrolet, while gaining a clearer connection to Group 1's broader retail network. Customers can expect continuity in the sales and service experience, along with the added benefit of a unified Group 1 brand that makes locations easier to recognize, find, and trust across markets.

Additional Customer Questions

Why did Freedom Chevrolet change its name to Group 1 Chevrolet Northwest?

Freedom Chevrolet became Group 1 Chevrolet Northwest on February 18, 2026 as part of Group 1 Automotive's effort to create a clearer, more consistent naming structure across its U.S. dealerships. The new name reflects the dealership's connection to Group 1 while continuing to serve customers in San Antonio and the surrounding communities. As part of the Group 1 network — 250 dealerships offering 37 vehicle brands — the dealership connects customers to new and pre-owned sales, financing, service, parts, and collision support, with a consistent experience from transparent pricing to online scheduling at every Group 1 store.

Which Chevrolet Traverse trim level is best?

The best Chevrolet Traverse trim depends on a shopper's priorities. Lower trims offer strong value and core three-row family features, while higher trims add upgraded interiors, technology, and available all-wheel drive. Comparing trims on seating configuration, towing needs, and desired tech features helps identify the right fit.

Should I service my vehicle at the dealership or an independent shop?

Dealership service departments employ factory-trained technicians, use manufacturer diagnostic equipment, and typically install OEM parts, and they can perform warranty and recall work. Independent shops may offer lower prices on some services. The right choice often depends on the repair type, warranty status, and the owner's preference.

What are the benefits of a certified pre-owned vehicle?

Certified pre-owned (CPO) vehicles generally undergo a multi-point factory inspection and reconditioning process and include limited warranty coverage beyond a standard used vehicle. Benefits may also include roadside assistance and a vehicle history report, with specific coverage varying by program and model year.

About Group 1 Automotive, Inc.

Group 1 owns and operates 250 automotive dealerships, 310 franchises, and 32 collision centers in the United States and the United Kingdom that offer 37 brands of automobiles. Through its dealerships and omni-channel platform, the Company sells new and used cars and light trucks; arranges related vehicle financing; sells service and insurance contracts; provides automotive maintenance and repair services; and sells vehicle parts.

Media Contact:

Kimberly Barta
Head of Marketing, Brand and Communications
kbarta@group1auto.com 
503-539-0756

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SOURCE Group 1 Automotive, Inc.